REI, a leading DIY manufacturer trusted by retail giants like Leroy Merlin, Adeo, and Brico Marché, is taking its retail partnerships to the next level with Retano Shelfspace. By integrating a new solution, REI gains the ability to effectively optimize product presentation, boost brand visibility, and maximize sales efficiency.
Retano Shelfspace is a versatile solution for planogram creation and shelf space management, benefiting everyone involved in the retail process – from retailers and suppliers to manufacturers like REI. The user-friendly platform streamlines planogram creation, optimizes shelf space, and enhances visual merchandising. This cutting-edge solution is set to transform how REI collaborates with retailers, optimizing shelf management to deliver unparalleled product visibility, brand impact, and sales growth.
The Challenge: One Size Doesn’t Fit All
For years, manufacturers like REI relied on generic planograms to guide product placement. But with thousands of stores, each with unique layouts and shelving configurations, these one-size-fits-all solutions often fell short. Customizing planograms for individual stores was a tedious, resource-draining process, leaving little room for innovation or agility.
The Solution: Retano Shelfspace
Retano Shelfspace changes the game. By automating planogram creation and tailoring them to each retailer’s specific needs, it eliminates the headaches of manual customization. But it doesn’t stop there. With its advanced monitoring tools, REI’s sales representatives can now use the Retano Shelfspace mobile app to instantly verify planogram compliance during store visits. Imagine spotting a misplaced product and correcting it in real time—ensuring every display is flawless, every time.
Why It Matters
Retano Shelfspace empowers REI to strengthen retail partnerships, boost product visibility, and drive sales growth. By ensuring consistent, visually appealing displays across all stores, REI enhances the shopper experience while streamlining operations—creating a win-win for retailers and customers alike.
REI Reunión Industrial
For over 35 years, REI has designed, produced, and marketed a wide range of home organization and DIY products, from bathroom accessories to furniture legs and bike racks. REI’s products can be found in major retail chains such as Leroy Merlin, Adeo, and Brico Marché, catering to a wide range of DIY and interior design needs.
To learn more about Retano Shelfspace and its benefits, visit the dedicated page on our website or contact us to schedule a demo
