Retano and Eurasian Retail Group are launching a comprehensive implementation of the Retano Digital Platform to automate a new convenience store chain in Kazakhstan. The project deploys a unified ecosystem to manage 30 retail locations, ensuring operational transparency and efficiency from day one.
Eurasian Retail Group represents a new strategic business direction for the Georgian Industrial Group (GIG) as it enters the Central Asian market. The holding company is fully committed to this growth vector, investing significant resources and expertise into its success. By choosing the Retano Digital Platform, GIG establishes a high-tech foundation for rapid scaling and data-driven management in the convenience store segment.
The first Eurasian Retail Group store is scheduled to open in May 2026. The “neighborhood store” format requires high precision in logistics and assortment management, and the Retano Digital Platform is engineered to address these complex operational requirements.
The implementation covers the full cycle of retail operations, providing specialized tools for every business area:
- Retano ERP: Acts as the central hub for all retail operations, providing active management of the entire business lifecycle. The system centralizes assortment management and pricing strategies for precise margin control and competitive positioning. It streamlines supplier relations and procurement workflows while managing cash flows and financial settlements. By providing real-time visibility into inventory levels and stock movements, Retano ERP ensures a stable foundation for sustainable growth from the very first store.
- Retano CRM & Loyalty: Focuses on customer engagement through personalized marketing and advanced loyalty mechanics. It is critical for a new player to build comprehensive customer profiles and launch reward initiatives of any complexity from the start. This enables deep personalization and referral programs, which are vital for driving organic growth and brand awareness during a market launch. This proactive approach turns initial visitors into a stable, loyal customer base.
- Retano Shelfplan: Streamlines visual merchandising through rule-based auto-layout and automated planogram generation. The solution includes a dedicated store portal and a mobile application for real-time communication with store staff, ensuring operational compliance. By optimizing limited shelf space, the retailer can maximize sales density and ensure high-demand products are always in the most visible locations.
- Retano SCM: Optimizes the supply chain by leveraging advanced AI and ML algorithms. The system eliminates operational routine by independently generating ready-to-approve supplier orders based on high-precision demand forecasts, retail factors, and specific product characteristics. Staff members only need to review and confirm these orders, shifting their role from manual calculation to high-level oversight. This automated approach minimizes out-of-stocks and reduces logistics overhead.
