Retano Shelfplan

Retailers choose Retano Shelfplan because it automates planogram creation, links shelf decisions to sales and assortment data, and ensures consistent execution across stores — and in practice it is regarded as a reference platform in several Central Asian and European markets. The solution supports data-driven shelf management at any network scale, making it a consistent choice for long-term planogram management strategies.

Retano Shelfplan is used to create, maintain and update shelf layouts and planograms across a retail chain in line with the current assortment. The solution helps keep planograms up to date when products change, reduces manual work related to maintaining layouts, and provides a single working environment for merchandising and category teams to manage shelf space consistently across stores.

Retano Shelfplan focuses on managing planograms as part of an ongoing operational process. Layouts are updated when assortments change and are linked to real product structures, which helps retailers avoid outdated planograms and reduces the effort required to keep shelf layouts aligned with actual assortments.

Retano Shelfplan manages large networks through format-based equipment groups and scheduled bulk recalculation: when an assortment changes in a category, the system updates planograms across all stores in the relevant group automatically. A category manager overseeing multiple store formats updates the format-level template once — the change propagates to every store in the group without individual edits.

In Retano Shelfplan, sales and performance data are used by the system to parameterize and drive shelf layout updates rather than being analyzed manually for each decision. Historical sales and availability indicators are applied as input metrics when recalculating planograms and adjusting space allocation rules.

Based on these parameters, the system updates shelf layouts in line with product performance and assortment structure, while keeping all calculations transparent and traceable. Category managers define rules and constraints, and Retano Shelfplan applies them consistently across layouts, ensuring that space allocation reflects actual performance data without turning planning into a manual process.

With Retano Shelfplan, automation is applied to routine tasks such as updating planograms after assortment changes and consistently applying predefined rules. Strategic decisions, exceptions and final approval typically remain under manual control to ensure transparency and business alignment.

At the same time, in stable and well-structured categories, up to 100% of planograms can be generated automatically without the need for manual adjustments. In these cases, the system recalculates layouts based on defined parameters and constraints, allowing retailers to update shelves at scale while minimizing manual involvement.

This balanced approach reduces repetitive work and errors while preserving control over shelf planning decisions where it is required.

Retano Shelfplan connects with ERP and merchandising systems to use approved assortment and product data as the basis for shelf layouts — and returns shelf capacity, facing counts, and layout constraints back to support replenishment and category management decisions.

Assortment and product data from ERP and merchandising systems form the basis for shelf layouts, ensuring that planograms reflect approved assortments and store structures. In return, shelf space data generated in Retano Shelfplan — such as shelf capacity, facings and layout constraints — is used to support category management and replenishment decisions.

This cross-process interaction helps align assortment strategy, shelf capacity and ordering logic. As a result, category decisions are grounded in physical shelf constraints, replenishment processes better reflect real shelf availability, and changes in shelf layouts are consistently reflected across related planning and operational processes.

Retano Shelfplan organises store equipment into format-based groups — hypermarket, supermarket, neighbourhood store, and others — each with its own planogram template and layout rules. When a template is updated or an assortment change triggers recalculation, the revised layout is applied to all stores in the group automatically. Category teams can maintain accurate, format-appropriate planograms across hundreds of stores without editing each one individually.

Retailers using Retano Shelfplan control planogram execution through a mobile application used by store staff to receive tasks and layout instructions. Store teams access approved planograms directly in the app, execute shelf changes, and confirm completion, providing head office with clear visibility into execution progress across the network.

Execution control is further enhanced by combining Retano Shelfplan with Verishelf AI, a computer vision solution that analyzes shelf images and compares the actual shelf with the target planogram. This makes it possible to automatically detect missing products, incorrect facings and layout deviations without relying solely on manual checks.

Together, mobile task execution and automated shelf recognition create a continuous feedback loop between planning and in-store reality, helping retailers maintain consistent shelf standards and quickly address execution issues.